Mediatics Digital Indonesia

Engage with Your Client and How to Apply It

Engage with Your Client and How to Apply It

Client, Client, Client, what is the meaning of the client? Based on the Oxford Dictionary, a Client is a person who uses the services or advice of a professional person or organization. Clients are always related to a Business to Business (B2B) Company such as Marketing Agency, Law Firm, and etc. The client is one of the important parts in B2B companies because they are the main resource for this company. As an important part of a B2B company, having good relations with a client is crucial. In this article, we will explain more about how to engage with your clients? In general, engagement refers to the process of “Creating deep connections with clients that drive decisions, interaction, and participation, over time.” (Forrester’s Research, 2008). According to Bowlby (1988), engaging clients from the introductory session and sustaining the interest all along is essential for: ● Creating a safe environment for the client where he can express fearlessly. ● Exploring past achievements and failures that may be the source of current problems. ● Evaluating the pattern of attachment that the client has with other people in his life. ● Understanding how past relationships might be associated with his present condition. ● Modifying thoughts, perceptions, and actions to build positive relationships with his internal and external worlds. The Client Engagement (C.E.) model states that there are two stages of engaging a client into a process: The Onboarding Stage – Which is all about creating a healthy working relationship that would encourage him to participate actively. The Maintenance Stage – Which explores how to keep the client motivated and mindful throughout the sessions right from the beginning. Each part of C.E is essential, the C.E model below will show to you how a basic intervention plan can build active cooperation in treatment: Sources: https://positivepsychology.com/client-engagement/ Each part of C.E is essential, the C.E model below will show to you how a basic intervention plan can build active cooperation in treatment: ● Continuous focus on building a strong alliance. ● Unconditional acceptance and zero judgment. ● Being empathetic at all times. ● Clear communication and active listening. The fundamental of client engagement is trust and confidentiality. When an individual realizes that he is safe to share his feelings without being judged, he will naturally feel more inclined to participate actively. Contact our Client Relation here!

6 Cara Meningkatkan “Interpersonal Skills”

6 Cara Meningkatkan "Interpersonal Skills"

Interpersonal skills atau dalam Bahasa Indonesia disebut dengan kemampuan personal merupakan hal penting yang harus dimiliki. Di era digital saat ini, dimana beberapa perusahaan sudah menerapkan bekerja secara mobile, kemampuan interpersonal skill harus dimiliki dan ditingkatkan. Dengan memiliki interpersonal skill yang baik, Anda akan mampu berkomunikasi secara efektif dengan anggota tim, rekan kerja, staff, dan juga client. Dalam beberapa posisi pekerjaan, skill ini akan sangat mempengaruhi dalam menentukan karir. Maka dari itu, meningkatkan interpersonal skill sangat penting untuk mengantarkan Anda untuk menjadi pemimpin di masa depan. Berikut adalah enam cara meningkatkan interpersonal skill yang dapat dilatih: Attitude Cara pertama untuk meningkatkan interpersonal skills adalah Attitude yang baik menandakan kedewasaan dari cara Anda melakukan komunikasi. Selain itu, jika menunjukkan attitude yang baik di tempat kerja, maka Anda sudah menunjukkan respek terhadap pekerjaan dan tempat kerja. Cara untuk melatih attitude adalah dengan bersikap ramah dan tersenyum saat berinteraksi dengan rekan kerja. Selain itu, Anda juga bisa meningkatkan skill ini dengan cara memberikan apresiasi kepada pekerjaan yang dilakukan anggota tim atau staff. Kemampuan Problem Solving Problem solving atau penyelesaian masalah adalah skill yang bisa Anda latih. Mengingat kata-kata Bill Gates, seorang pendiri dari perusahaan Microsoft bahwa dia akan merekrut calon pegawai yang malas, karena orang malas akan cenderung mencari cara dan jawaban yang lebih mudah dibandingkan dengan orang rajin. Bukan berarti Anda harus menjadi orang yang malas. Jika Anda sudah terlanjur rajin atau biasa biasa saja, Anda bisa melatih skill problem solving dengan cara berfikir secara efektif dan efisien. Dalam pelaksanaannya, Anda bisa memulainya dengan menentukan objective atau tujuan dalam pemecahan masalahnya dan menentukan strateginya. Selanjutnya, setelah rencana terimplementasi, yang harus dilakukan berikutnya yaitu memonitor rencana tersebut hingga sukses. Kuasai Skill Komunikasi Salah satu skill penting lainnya adalah skill komunikasi. Skill ini akan menentukan bagaimana Anda menyampaikan pesan dengan efektif tanpa menimbulkan konflik. Salah satu tips untuk meningkatkan skill ini adalah dengan menjadi seorang pendengar yang baik. Ada dua jenis komunikasi yang bisa dilatih; yaitu komunikasi verbal dan komunikasi non-verbal. Yang akan saya garis bawahi adalah komunikasi non-verbal yang mencakup kontak mata, volume suara, nada, gestur tubuh, postur, dan bahasa tubuh atau body language. Poin dalam komunikasi non-verbal tersebut harus dikuasai. Pembagian Tugas Perhatikan! Dalam poin skill ini Anda akan mempelajari tiga skill sekaligus dalam mengasah interpersonal skills. Skill pertama adalah pembagian tugas itu sendiri. Anda sedang tidak bekerja untuk badan intelijen yang artinya Anda bisa membagi tugas dengan tim yang dimiliki atau rekan kerja yang mampu dan mau membantu. Jangan biarkan pikiran terbebani dengan suatu pekerjaan yang berat, jika pekerjaan tersebut bisa didelegasikan atau dibagi kepada rekan kerja. Skill kedua yang akan dilatih adalah skill manajemen. Karena, dengan melakukan delegasi pekerjaan, Anda akan melakukan monitoring terhadap progress pekerjaan yang didelegasikan agar sesuai dengan rencana awal. Skill ketiga yang akan dilatih adalah tanggung jawab. Dengan melakukan delegasi, artinya Anda telah diberikan tanggung jawab untuk menyelesaikan suatu pekerjaan. Namun, dengan delegasi yang artinya Anda akan menyebar pekerjaan itu, Anda harus mampu bertanggung jawab lebih jika salah satu rekan kerja tidak dapat menyelesaikan pekerjaannya dengan baik. Bersosialisasi Beberapa orang yang fokus dalam mengejar karirnya akan menghindar dari sosialisasi. Hal ini dapat berdampak buruk bagi mereka, karena sebuah tim yang baik adalah tim yang dapat bekerja sama dengan baik. Jika Anda tidak mau bersosialisasi, maka Anda akan kesulitan saat melakukan problem solving atau penyelesaian masalah dalam sebuah tim. Anda dapat meningkatkan skill sosialisasi dengan mencari tahu apa yang sedang terjadi di kehidupan masyarakat mulai dari berita, konflik, promosi, kabar baik, hingga isu-isu yang beredar. Anda dapat mencari tahu dan memulainya dari topik topik tersebut. Jika dilakukan secara mobile, Anda bisa ikut berkomunikasi melalui WhatsApp grup kantor yang sedang membahas sesuatu. Jangan Hanya Protes Secara umum, protes adalah suatu hal yang negatif, karena protes merupakan pelemparan masalah dari satu pihak ke pihak lainnya. Hal ini perlu dihindari dalam melatih interpersonal skills. Yang perlu dilakukan adalah melakukan feedback dengan memberikan masukan atau saran yang dapat diimplementasikan. Dengan melatih interpersonal skills berdasarkan enam poin di atas, hasil yang diharapkan adalah Anda dapat menjadi pemimpin dalam sebuah tim, proyek, divisi, departemen, perusahaan, hingga pemimpin yang diharapkan. Untuk mempelajari lebih lanjut, saya mengambil referensi artikel pada website ini. Selain itu, jika ingin mendapatkan artikel menariknya, langsung saja ke website panjiradityo.com Contact our Client Relation here!

Content is a Weapon: Content Funnel in Digital

Content is a Weapon: Content Funnel in Digital

Have you ever wondered how “Content is King” was initially found? Yes! As some of you may know this term was published by Bill Gates through the Microsoft website to share his thought about the importance of the content. As he stated that he expected to make more money from content. Conceptually speaking, there is a difference of content in digital marketing where we are able to target the right audience for our business. In digital, the audience has power toward the content they consume daily. But on the other hand, the marketers have control over the content they aim to target. This control covers content that is produced for the right people, at the right time, with the right format, and on the right platform. Simply to say, it is mandatory to strive for relevance content. Performance-wise, it is necessary to integrate the content with the marketing funnel to map the content for all stages of your marketing funnel. For instance, we can briefly divide our funnel into the awareness stage, consideration stage, action stage, and retention stage. So, what kind of contents that are suitable for each channel? Let’s find out! Awareness Phase In this phase, a business aims to target the largest yet addressable qualified audience where a business is able to initially target a wide audience to increase your business existence. In this phase, we also tend to show the audience the value you offer through investing brand awareness strategies. In order to understand the practice, we will use the case where we run a fashion business. In the awareness phase, you may utilize content that contains the location and access to your offline store, the price range of the products, as well as tips and tricks regarding to the fashion stuff. These types of contents are suitable for the wide audience to stimulate the audience in catching the existence of our business. Consideration Phase After frequently consume the content through the awareness phase, the audience will be more segmented for those who are interested in your product. Conceptually speaking, in the consideration phase you may find out the audience that thinks they might need your product or service. In addition, we are positioning our business as the solution to the pain points by focusing on the key benefits, differentiators, as well as competencies. As we utilize the fashion business case for the example, we may utilize product specification, the price per SKU, and the product excellence that differentiates you with other brands. Thus, by offering these types of contents you will be able to reach a more segmented audience that considers your brand. Action Phase In this phase, we utilize strategies to communicate your brand to people who are looking to purchase your product or service by nurturing new customers through their entire purchase process. In this phase, we will be able to generate sales of our product or service as well as generating new customers to experience the purchase process. Thus, it is recommended to offer informative and direct content to the audience. As the audience is more segmented in this phase, we can adapt content that contains offers and promotion and contact information. Retention Phase We have generated sales from new customers, then what should we do next? It is crystal clear that we need to build a good relationship with our customers for the purpose of making them become returning customers. In this phase, we aim to target customers who already purchased your product or service. In this phase, we can adopt onboarding tools, resources, and knowledge to set customers up for a lasting relationship. It is necessary to go above and beyond to ensure that your customers are delighted with their relationship with your brand. For a fashion business, during this phase, we can utilize content that provides customer service information, best offers to retain customers, and also product care information. As the digital has been growing rapidly, it is necessary for us to understand how to utilize content properly. The explanation above is just the basic understanding of the practice of the content making based on the marketing funnel. You will be able to explore more on how you emphasize your content to your audience by started running your plan. A fundamental thing to be highlighted before you run your content on digital is to deeply understand who are the audiences of your brands. By knowing your audiences, you will be able to create a decorated content, especially on digital to simply deliver the values of your message because people are unique. Have you ever wondered how “Content is King” was initially found? Yes! As some of you may know this term was published by Bill Gates through the Microsoft website to share his thought about the importance of the content. As he stated that he expected to make more money from content. Contact our Client Relation here!

Tulisan Ini Buat Kamu yang Buntu, Suntuk dan Mandek

Tulisan Ini Buat Kamu yang Buntu, Suntuk dan Mandek

Tulisan ini dibuat oleh Saya, yang juga sedang buntu, suntuk dan mandek karena sedang menjalani kerja dari rumah yang dihimbau oleh pemerintah untuk mengurangi angka orang-orang yang terjangkit penyakit yang menjadi buah bibir 7,8 milyar orang di dunia, tidak lain tidak bukan adalah korona. Sebagai seorang pegawai di industri kreatif yang dipandang orang lain nikmat-nikmatnya saja. Memang bisa masuk (lumayan) siang, duduk dimanapun semaumu, senyamanmu asal gak mengganggu hajat hidup orang disekitarmu padahal kerjaan juga datang gapake malu serta datang tak kenal waktu. Disela pekerjaan yang menjadi makanan sehari-hari, tentu tetap saja butuh ide baru yang mengikuti trend duniawi. Mau dibilang apa seorang pekerja di industri kreatif tapi nggak proaktif dan inovatif? Menjadi pribadi yang inovatif atau mari sama-sama sepakat kalo semua yang punya kesempatan baca tulisan Saya ini masih belajar buat jadi kreatif, proaktif dan inovatif pasti merasa clueless gimana cara mulainya? Bakal keliatan aneh gak sih? Bakal di judge para kolega-kolega sebaya yang mulutnya kadang lupa kalo mereka rata-rata sudah punya gelar sarjana gak sih? Mungkin masih ada yang bingung juga kali ya inisiatif dan proaktif tuh emang ngapain sih? Bagaimana mengondisikan diri sebagai seorang yang sudah menjadi sosok yang inisiatif dan proaktif? Atau bingung sebenernya mengategorikan diri sendiri atau orang sekitar sebenernya sudah inisiatif atau belum? Inisiatif itu kemauan disertai tindakan untuk melakukan sesuatu diluar tugas tanggung jawab kamu yang tertera di description box Kalibrr atau Linked In atau dimanapun channel Kamu dapet pekerjaanmu sekarang ini atau bahas gaulnya going extra mile. Jadi… Okay, I know memulai sebuah paragraf emang gaboleh pake kata “jadi” but who cares? Ini tulisan pertama Saya yang entah siapa yang akan baca juga dan seperti tips pertama yang akan Saya tuangkan yakni… Jangan takut buat mulai! Mungkin terbaca ini tips yang gak berguna, tapi ya memang ini yang paling bisa di praktekin, yakni ngeyakinin diri sendiri buat engga takut. Buat enggak takut ambil resiko, buat enggak takut mulai nanya ke sekitar butuh bantuan atau engga, buat enggak takut ngutarain pendapat yang dalam hati mungkin menurut diri sendiri pendapatnya enggak layak buat didengar orang, tapi you’ll never know if you never try~ Lalu.. Habis udah nyoba untuk ngutarain pendapat, udah nyoba untuk do something more, what else? Coba liat ke sekitar kalian, wajah-wajah yang memang sering saat diminta pendapat pasti ya dia yang tunjuk tangan, wajah dan tingkah lakunya bener-bener diperhatikan bukan cuma diliat pas kalian mau ngasih umpatan atau ujaran kedengkian. Lihat dan pelajari pola berfikirnya, jangan juga ragu buat nanya, dan imitate cara mereka saat melaksanakan apa yg jadi buah pikirannya. Setelah semakin sering melakukan itu semua, Initiative muscles kalian juga semakin ke build dan terbiasa. Terakhir, ingatlah untuk terbuka sama hal-hal baru dan selalu jadi pribadi yang siap. Siap untuk berkembang di dunia kerja, siap untuk terbuka atas opportunity yang udah ada di depan mata, siap untuk terus belajar karena yang kita tau tuh baru seujung kuku saja. Contact our Client Relation here!

The Science of Taking Action

The Science of Taking Action

“Initiative is doing the right things without being told.”  Elbert Hubbard Initiative and creativity move the world. They both foster the realization of innovative ideas in various industries and contribute to constant development. Initiative itself defined as the ability to see something that needs to be done and stepping up to do it is a game-changing habit that can help you to stand out at work. Taking initiative means you’re going the extra mile or going above and beyond your normal job responsibilities to make things happen. Having initiative it’s important because it demonstrates a sense of self-drive, self-awareness, insight and personal motivation. The habit of taking initiative strengthens your personal brand. You can become a role model to others who would seek to emulate you. Develop Your Initiative Muscles There’s 3 main keys that you have to remember if you want to develop your initiative muscle. There are Observe, Decisiveness, and Start Small. Observe means learn from colleagues who are masters at taking initiative. Talk to them, learn from them, work with them, learn their thinking processes and most importantly study how they execute ideas and accomplish goals. The second key is decisive, it means become comfortable at making decisions rather than agonizing endlessly over decision making. And last but not least start small, it means you don’t have to dive into a big project immediately, start build your initiative through the simple task. 6 Ways To have Initiative at Work 1. Doing things and projects that others avoid In any organization, department or team, there are usually some specific activities or tasks that most people shun from doing. These are typically low priority tasks that when left unattended can turn into major priorities over time. Examples of these kind of activities can include filing, organizing hardcopy and electronic files, scanning, shredding, archiving old documents, cleaning up data including filling-in incomplete information and removing or merging duplicates, organizing departmental filing cabinets etc. When you have some downtime at work, you can make an effort to quietly complete one of these kinds of projects. 2. Being innovative/improving systems, processes and procedures Innovation at work can take the form of coming up with new ways of doing things or improving existing systems and processes. Ways of developing your innovation skills include the following: questioning the way things are, asking how tasks can be done better, inventing unique solutions to problems, looking at unrelated industries and professions for inspiration, combining unrelated ideas to come up with new methods, asking colleagues for tips, suggestions and ideas and dreaming big and visualizing expected outcomes. Other ways are looking for people to critique your ideas and offer suggestions for improvement, seeking feedback from customers, observing competitors, analyzing constant complaints to identify patterns, setting high goals that stretch your abilities, reading books and watching video tutorials for inspiration and collaborating with others on improving things. 3. Supporting your supervisor or manager efficiently Align your priorities with your supervisor. Make it a habit to have regular check-in meetings with your boss where you update them on the activities that you are planning to work on as well as the ones you have completed. Find out what your manager’s top priorities are and ask how you can help them.When you run into problems or challenges and need your manager’s help, come up with proposed solutions and run these by them. This makes their work easier when they have to choose among alternatives rather than figuring things out from scratch. 4. Doing quality control for finished projects When you finish major projects, make it a habit to set aside some time to review the final work output. A few questions to aid in evaluating completed tasks include: Does the final project or work output match the original specifications and requirements? Are there any errors? Is there any incomplete work? Are any corrections needed? It helps to prepare work plans and checklists when starting a project and these can in turn be used to do the end of project evaluation. Aspire to get good at not only creating checklists but also in using them for monitoring finished work and additionally training others on using your checklists and standards. 5. Volunteering to work with different teams and departments Spread your tentacles across the organization by not only working with your immediate team but also looking for opportunities to work with teams from other departments. This enables you to learn what other teams do, create new working relationships and raise your visibility in the workplace because others will in turn know who you are and what you do. 6. Offering to mentor others Mentorship enables you to increase your network within a company and is likewise a good way of giving back to others. You could be surprised by how much knowledge you have to offer especially if you have been in a company for a while. As a mentor you can offer a support system for others, help in on-boarding, answer questions about the company, transfer skills, offer encouragement and help others to grow in their careers. Additionally, you can motivate others to reach their goals and act as a sounding board to listen to and help refine mentees’ ideas. Contact our Client Relation here!

3 Key Points That Makes You More Effectively in Managing Client Relationships

3 Key Points That Makes You More Effectively in Managing Client Relationships

For some of agency might realize that a client breakup is bad news! it sounds horrible but it’s true. It can affect to your sustainable business or maybe your cash flow, etc. First thing, we have to know the truth about client’s point of view “if they feels like they’re not getting the support they need to drive growth, they’ll look for it elsewhere”. The stats say it all: According to Hubspot, it’s almost five to twenty-five times more expensive when we want to acquire a new client than to retain one. So how do you build a positive and productive client relationship that lasts? As all of people said about relationships, “it’s all about the basics”. So what do successful relationships have in common? Trust, communication and attention. Like any relationship, everything will relies on these three basic things to thrive and to get there, you’ll need a genuine understanding of: Your client’s needs Your client’s goals How your client operates When you know these three things, you’ve already one step ahead for win your client’s heart. Think like their business is yours, what will you do to keep growth their business? most of us need to take the time to learn about your clients’ customers and their online behaviour. So, the question is “How you manage your client’s after these three basic client relationships was already in yours?” here are 3 Key Points that makes you more effectively in managing client relationships: 1. Make Sure You’re On The Same Page If you want to keep client-agency relationship to work, you need to agree on expectations from day one. This is the fundamental before everything going to be far because by doing this, you’ll be on the path to growth and progression, while minimising those dreaded back-and-forth email chains littered with passive aggressive “as per my last email” comments. At the beginning of a project, we have to set clear goals and most important think is to don’t be afraid when we ask questions to eliminate ambiguity, need to set realistic timelines, and figure out a way to keep both the client and your internal team accountable for answer their needs. 2. Focus On Being Mutually Beneficial Both parties need to invest time into understanding each other’s strengths, weaknesses, and what makes them tick in order for the relationship to deepen and strengthen. From a client’s side, if they don’t understand the agency’s methodology and processes, they may feel left out and disconnected from the development and implementation of the strategy. That’s why to keep maintaining our clients, we have to share our information that will help our clients understand why we’re doing what we’re doing. Step by step “Trust” will grow in the process, it makes the relationship keep going. 3. Don’t Be A Stranger, Check In Regularly Again when we talk about relationships, it requires attention. We are not only responsible in delivering good work on time, but it also need to make sure that our client is truly satisfied and happy. We need to address their pain points as soon as possible, find ways to help them achieve their goals, and inspire them to reach even further. Making our clients’ choices valuable when we become their agency. If something doesn’t go as planned, focus on addressing it and assuring your client it won’t happen again. No matter the size of your client’s company, it’s worth checking in regularly, it can weekly or bi-weekly, it depends on your strategy. Make sure that we answered if they have any questions. Finally, when you’re bringing an issue to a client’s attention, always present a solution or game plan alongside it. This will demonstrate that you’re proactive and reliable, that you truly care about the relationship and are committed to being a problem solver for their business. Contact our Client Relation here!

The Worst Distance Among People is Miscommunication

The Worst Distance Among People is Miscommunication

Yap, cliche but true: Communication is a key. You must have something unwanted happen to like a misunderstanding or you named it miscommunication. This is not a taboo thing, in every communication way will surely happen a miscommunication. In many cases, this miscommunication can be complicated and hard to solve or even worst. From one miscommunication could even trigger a bigger problem like endless conflict or in couple cases they could break up. Why is miscommunication could happen? Miscommunication often happens because we have no skill to be a good listener that causes us difficulties in delivering information. Communication is not about what we said but also how we deliver the information. It is important to ensure that the message we are delivering is well received the way we mean. These are tips on how to deliver information with minim miscommunication: We need to be an active listener. You could be a good communicator unless you are able to be a good listener. Without this ability, you would never know what other wants. Don’t beat around the bush. Avoid giving too much information by providing information that shouldn’t be delivered, try to deliver information concisely and straight to the point. Use words according to the audience’s background. You better use words that are easily understood by your audience because the recipient’s knowledge has a great affect over understanding the message. Don’t ever try to read their minds whether they understand or not, you are not Professor X from X-men. Ask them directly if they get your point. Make a summarize at the end is a must. So you and your audience keep in one frame as well. Contact our Client Relation here!

It’s Time for Company to Set High Benchmark for Emotional Smartness

It's Time for Company to Set High Benchmark for Emotional Smartness

Being smart in science is not as great as being emotionally intelligent. ever heard? Well anyway, a study from the Carnegie Institute of Technology shows that 85% of a person’s financial success is due to humanist abilities. For the rest, those who are only successful because they work with robots. This has proven that one’s emotional intelligence is very influential in one’s success. And then, how to succeed? When problems come, face them calmly: Pressure at work will be very difficult for anyone to avoid. It’s time for you to know your limits and manage your stress level. Get along with everyone: The diversity of human character on your team are important assets for the emotional smartness of yours. Be the best listener for your environment: One of the hard jobs in the office is to be a good listener, especially for those who basically want to always be obeyed. Don’t hardly defensive, see the good side for every criticism: When other people are upset when criticized, it does not apply to those who have emotional smartness. How great are you at it? Think proactively, not reactively: Proactive is when they’re able to see various points of view. The other way around, reactive is when they don’t think long and are easily offended. So now and next, are you part of the 85%? Contact our Client Relation here!

Adjusting Personal Brand with Company’s Brand

Adjusting Personal Brand with Company's Brand

Every company you are working for has a corporate culture that you are most likely have to follow. Knowing your own personal brand can help you understand how to use it within the culture of the company you are working for. Such a condition will lead to an authentic exchange of assets. Building up a personal brand is similar to protection in an Aunpredictable workforce; it sets up a clearness of vocation objectives that allows you to outline your profession course by taking assignments that can help you develop and grow. Most of the time, that activity serves your company well. Most companies have a corporate brand or a lot of organization rules that all employees consent to get tied up with. Regularly, the company brand is a part that is appealing to the workers. For example, employees at Gojek believe that Gojek is a company at the forefront of advancement and has gain fame for being an awesome place to work. Someone chooses to work at Gojek because he believes he’s the kind of person who fits that company brand. Intertwine your brand with your company As you develop your own brand, you should see your employers’ objectives and align your areas of development with them. See if the personal brand that you build aligns with your company’s mission, vision, and values. A good employer will urge you to adjust your values to company values and locate this pinpoint for your development. Your employer’s need for work performance and productivity will be fulfilled and you will be more satisfied with your job. Personal branding could seem like an approach to work that is self-centered, but on the other side, it is an opportunity of self-empowerment. You could get some action that can help you in self-improvement within your career path when you build a strong personal brand. Be authentic in what you do According to Susan Chritton (2016), at the core of personal branding is this question: How do I get to be authentic in what I do? Most people don’t feel they can be themselves at work. Here are some key questions to ask to determine whether your personal brand aligns with your work: What does the company stand for? What are its mission, vision, and values? What is your personal brand? What are your mission, vision, and values? How do the two compare? Are there places where they match? Where are they in conflict?  Do you feel proud to work for this company? Can you identify with the work that your company does? Are you motivated to go to work? What do you most enjoy doing? Do you feel like this company can use your unique contributions? Are you able to engage your unique promise of value?  Do you have an opportunity to add value that is remarkable, measurable, and different? Are you doing the right job for who you are and what your skillset is? What have you accomplished in this work that you can brag about? Do you see yourself and your personal brand being able to grow in this company? Can you build your brand here? Do the company’s ethics align with your sense of right and wrong? Find the ideal situation Susan Chritton (2016) also stated that The ideal situation is when your values align with what your company values. When that happens, you’re likely to feel engaged and committed to the work you do. This is something different than company loyalty; the goal here is a day-to-day good fit and a genuine interest in the work. When your personal brand and the company brand align, here’s what you get: Higher motivation resulting in greater self-direction A happier employee (you!) who is connected not only to the task of her work but also to the company and fellow teammates Less stress because there is a better fit An increasing willingness to take on more work More passion and creativity, and less burnout Excitement and a renewed enthusiasm Contact our Client Relation here!

Make the Most of Your Analytical Skills in Work Life

Make the Most of Your Analytical Skills in Work Life

Analytical skills are highly demand in the workplace and become the standard by which job applicants are being measured. This skill is essential to ensure necessary problem solving arise to keep productivity, make it easier to make decisions and discover creative solutions, sorting information and keep the workforce functioning smoothly. Now once you have a good understanding of your current analytical skills, it is time to make the most of your analytical skills in your work life. Resume To construct your analytical skills in the resume, you need to identify which relevant job experiences you had that displayed an effective use of these skills. You can tailor it carefully and place it in summary, professional history or as part of your skills section. Cover Letter Cover letter is a great place to elaborate your analytical skills. After reviewing the job description, select a specific story where you can share that time when you used this skill that is relevant to the employer. Relate your story back to the job and tell them why it makes you the perfect candidate for the position Work Once you got offering on the job, you can begin to take advantage of the skills to improve your job. Demonstrate your capacity to be an employee who can resolve problems on the job when they arise and be proactive in identifying problems and solutions Contact our Client Relation here!