10 Alasan Perusahaan Membutuhkan Digital Marketing Consultant
Kenapa perusahaan membutuhkan digital marketing consultant? Mari kita lihat keadaan saat ini. Jika diperhatikan, online market saat ini memasuki persaingan yang semakin berat. Hal ini ditambah dengan adanya keterbatasan individu untuk bepergian, sehingga banyak yang memilih untuk melakukan aktivitas di tempat tinggal masing-masing. Hal ini cukup berdampak pada offline marketing; konferensi, acara promosi, ataupun billboard terlihat sunyi senyap jika dibandingkan dengan keadaan sebelum adanya keterbatasan untuk bepergian. Karena itu, anda butuh digital marketing consultant untuk membantu anda melakukan promosi untuk bisnis, karena kalau tidak maka kompetitor bisnis anda akan lebih dahulu memulainya. Digital marketing consultant dapat membantu anda mencapai tujuan bisnis yang anda ingin capai secara efektif dan juga hemat biaya. Jadi, jika anda ingin mengetahui alasan perusahaan anda membutuhkan digital marketing consultant, berikut adalah alasannya: Membuat strategi pemasaran yang matang Efisien, terampil dan berpengalaman Sudah dilengkapi dengan tools atau alat yang tepat Dapat membantu anda fokus dalam menjalankan bisnis Membuat anda lebih dapat memaksimalkan semua online aset Analisis yang dibutuhkan Upaya dalam mengoptimalkan performa website Memberikan branding yang baik secara online Penggunaan aset konten lebih maksimal Menjalankan automasi Beberapa poin di atas adalah beberapa alasan sebuah perusahaan membutuhkan digital marketing consultant. Agar lebih memahami poin di atas, berikut ini pembahasan lebih dalam tentang bagaimana poin tersebut akan mempengaruhi kebutuhan bisnis anda akan digital marketing consultant. 1. Membuat strategi pemasaran yang matang Digital marketing adalah tentang bagaimana kita dengan efektif menentukan strategi yang baik dan melaksanakan strategi tersebut. Hal ini memang menjadi dasar untuk dapat melakukan pemasaran yang baik, dan untuk dapat melakukan ini dibutuhkan investasi yang tidak sedikit. Karena itu digital marketing consultant yang baik biasanya mempertimbangkan tujuan bisnis, investasi, dan juga pertumbuhan bisnis kedepannya agar strategi dapat berjalan optimal. 2. Efisien, terampil dan berpengalaman Seorang digital marketing consultant yang yang sudah memiliki banyak pengalaman dalam menjalankan digital marketing, tentunya dapat menjalankan pemasaran digital dengan lebih efisien. Dengan tidak perlu melatih kembali staf anda, yang pasti membutuhkan banyak investasi dan juga memastikan mereka melakukan hal yang tepat, hal ini dapat membuat anda menghemat banyak waktu dan juga uang. 3. Sudah dilengkapi dengan tools atau alat yang tepat Seorang digital marketing consultant sudah memiliki akses ke solusi dan alat tepat yang dibutuhkan untuk menjalankan digital marketing. Mulai dari analitik digital hingga pemasaran media sosial hingga pemasaran email dan banyak lagi. Mereka tahu bagaimana menggunakan alat dan perangkat lunak secara efektif yang meningkatkan peluang Anda untuk mencapai tujuan Anda lebih cepat. 4. Dapat membantu anda fokus dalam menjalankan bisnis Ketika menjalankan bisnis, anda sibuk dan butuh banyak waktu yang dihabiskan untuk menangani bisnis anda. Dan jika anda menghabiskan waktu tersebut dengan mempelajari bagaimana cara menjalankan digital marketing, maka waktu anda untuk fokus kepada bisnis jadi berkurang. Karena itu dengan adanya digital marketing consultant akan memberikan anda waktu untuk dapat fokus dalam mengembangkan bisnis, memelihara tim, dan juga mengembangkan hubungan dengan pelanggan bisnis anda. 5. Membuat anda lebih dapat memaksimalkan semua online aset Dengan berkembangnya media sosial, search engine, dan mobile marketing secara pesat, perlu dilakukannya pemanfaatan online aset tersebut secara maksimal agar anda dapat membuat bisnis anda mendapatkan online presence yang diharapka 6. Analisis yang dibutuhkan Digital marketing berpusat dan mengacu pada angka dan performa, dan digital marketing consultant dapat membantu anda untuk memberikan analisis yang dibutuhkan. Baik itu dari Google Analytics atau alat lain. Karena dengan menggunakan analisis tersebut dengan baik, dapat membuat promosi bisnis anda berjalan lancar. 7. Upaya dalam mengoptimalkan performa website Bagi kebanyakan bisnis e-commerce, salah satu aset penting dalam digital marketing adalah website. Dan salah satu hal yang dapat meningkatkan performance traffic pada website adalah membuat website visitor tetap tertarik dan menjaga agar website anda relevan dan tetap menarik perhatian. 8. Memberikan branding yang baik secara online Dalam menjalankan bisnis, Anda mungkin berpikir Anda memiliki gambaran yang jelas tentang apa yang dilakukan bisnis Anda, tetapi jika citra itu tidak dikomunikasikan melalui branding Anda, maka Anda kehilangan pelanggan. Branding adalah tentang identitas visual Anda. Dari logo hingga font khusus dan pemilihan warna, pendekatan branding Anda akan menentukan bagaimana publik melihat Anda dan penawaran Anda. Branding juga mencakup slogan dan pernyataan tanda tangan yang menunjukkan visi bisnis Anda. Hal ini pastinya akan lebih optimal jika dilakukan oleh digital marketing consultant yang berpengalaman. 9. Penggunaan aset konten lebih maksimal Jika anda sudah memiliki konten seperti artikel, visual aset, materi video yang bagus, maka langkah yang selanjutnya harus anda lakukan adalah menggunakan aset konten tersebut untuk memasarkan bisnis anda lebih maksimal. Digital marketing consultant yang baik tentunya akan melakukan hal tersebut dengan efektif dan efisien sehingga aset konten yang anda memiliki memberikan dampak maksimal untuk bisnis. 10. Menjalankan automasi Menjalankan automasi pemasaran secara online, berpotensi menghemat ribuan jam kerja karyawan Anda setiap tahun, yang kemudian dapat digunakan untuk benar-benar mengembangkan bisnis Anda. Beberapa manfaatnya seperti: kurasi konten, SEO, email marketing, dan lainnya, sebagian besar dapat diotomatisasi, menghemat waktu dan uang Anda. Namun, otomatisasi memiliki sisi gelap yang dapat menyebabkan spam jika dilakukan secara berlebihan. Digital marketing consultant yang baik akan dapat mencapai keseimbangan sempurna itu dan menghindari ambang spam. Contact Our Client Relation Here!
Apa yang Dilakukan Amazon dengan Internal Meeting Mereka?
Pada tahun 1995, Jeff Bezos mendirikan perusahaan yang menjual buku yang diberi nama Amazon. Pada saat itu juga Jeff memiliki visi untuk mengembangkan perusahaannya secara massif dan mendominasi dunia Ecommerce. Seiring berjalannya waktu perusahaan yang awalnya bernama Relentless.com (Jika kita mengetik domain ini, akan langsung diarahkan ke Amazon.com), melakukan ekspansi hampir ke semua lini bisnis digital. Per-tahun 2020, perusahaan dengan kode emiten AMZN secara resmi menjadi perusahaan teknologi ke-empat yang tergabung dalam $1 trillion club bersama Apple, Microsoft dan Alphabet. Berdasarkan FactSet, estimasi nilai dari AMZN mendekati $1.021 trillion. Selain pencapaian yang Amazon lakukan, hal unik yang menarik di perhatikan adalah bagaimana mereka melakukan efisiensi internal meeting mereka. Amazon dikenal dengan sistem internal meeting mereka yang dikenal dengan The First 15 Minutes of Amazon’s Leadership Meetings. Amazon’s Leadership Meeting dimulai dengan sitting in silence selama 15 sampai 20 menit sebelum diskusi dimulai. Setiap peserta meeting diberikan memos dalam bentuk cerita untuk dibaca selama waktu tersebut. PowerPoints dilarang pada setiap meeting di Amazon. Ketika sitting in silence dimulai, Jeff beserta dengan senior leader lainnya memikirkan hal yang dapat mentransformasikan bisnis ini secara radikal ke arah yang lebih maju. John Rossman (Former Amazon Executive) mengatakan “At Amazon, leaders write narratives for all plans, proposals, services, and investments”. Dengan mengganti PowerPoints dengan memos membantu para peserta meeting untuk memperjelas perkembangan sebuah project atau proposal dengan penuh perhatian. “It forces leaders to put away their computers, to put away their phones, to not be dumbed down by PowerPoint. It’s forces them to read it, to grok it, to deeply understand it so they can have a much better discussion.” – Rossman Clarity is indeed, the goal is well-written memos. Presentasi menggunakan PowerPoints biasanya hanya terdiri dari bullet points dan chart yang merepresentasikan kalimat yang kurang lengkap. Bagaimana cara menerapkan narratively-structured memos pada meeting kita, Rossman menyarankan bahwa kita dapat memulai dengan menjawab beberapa pertanyaan sebagai berikut: A. Who are the Customers?B. What benefits are we bringing to them?C. What problems are we solving for them?D. Why would this idea delight them? Memo yang terstruktur dengan baik dapat mengidentifikasi target audience dan dapat dengan jelas menjelaskan manfaat yang akan kita dapatkan dari mengimplementasikan ide tersebut. “Writing ideas and proposals in complete narratives results in better ideas, more clarity on the ideas, and better conversation on the ideas,” says Rossman. Rossman has this advice: “For your projects, investments, strategies, and executive topics, ditch the PowerPoint presentations, and force teams to put their ideas and plans in writing”. Sources:a. https://www.businessinsider.com/jeff-bezos-amazon-history-facts-2017-4?r=US&IR=T b. https://www.marketwatch.com/story/amazon-is-officially-worth-1-trillion-joining-other-tech-titans-2020-02-04 c.https://www.forbes.com/sites/carminegallo/2019/06/18/how-the-first-15-minutes-of-amazons-leadership-meetings-sparks-great-ideas-and-better-conversations/#395f040f54ca Contact our Client Relation here!
Mastering the Persuasion Skill to Win Client’s Heart
Being a Business Development Consultant for 3 years taught me something, that nothing beats the feeling when you succeed to close the deal. ? But of course, it’s not always an easy peasy journey, sometimes it really hard when it comes to dealing with a clients or leads who are weighing their options, and considering your product as a contender. And it’s my job to convince them our product is their best bet.? This is where persuasion comes in. Persuasion is a method of communication that aims to influence the attitudes, beliefs, or behaviors of others. In the context of sales, persuasion typically takes place when a sales rep is trying to convince a prospect that their product or service is the best solution for their problem.? There are 5 persuasion tactic that I believe will give you a benefits and will take you a step or maybe two step closer to your next deal if you mastered 1. Build personal connections It’s essentially a rule of basic human interaction — we are all willing to believe and engage on a deeper level with people we actually like. I learn that as a frontliner, I’m the main source of human connection representing my company. By building genuine connection with my clients/ leads and getting them to like you on a human level, you’re putting yourself in a better position to have a persuasive conversation. 2. Don’t rush the process. An effective persuasion should feel natural for the leads. They shouldn’t feel pressured or rushed to sign on the dotted line. That doesn’t mean you can’t implement a sense of urgency or be timely — in fact creating a slight sense of urgency (such as offering a special price for a limited time) can be an effective tactic. The important thing to remember is, you want to remain on the same page with your leads, be their friends or even better be a their partner. Take your time. 3. Provide social proof Let your past customers do the selling for you — knowing when to leverage social proof can be a powerful persuasion tactic. Sometimes it’s your leads may feel more likely to trust the testimonial or story from a previous customer who was looking for the same solution. If you’re facing resistance from a prospect who feels unsure if your product is the right fit, sharing a customer success story can be an effective approach. 4. Anticipate objectives To harness the power of persuasion, prepare for your sales conversations by brainstorming the possible objectives a leads may have to your offer, and prepare talking points to disqualify the objections.? 5. Empower prospect decision-making Ultimately, you want your customers to buy from you because they truly want to, not because they feel pressed to. And let’s be real — no one likes being told what to do, including your leads, so you will want to avoid being too directive in your approach. As a persuasive seller, make sure you remind the prospect that the purchase is truly their choice throughout the conversation. Contact our Client Relation here!
4 Ways to Ignite Creativity
Everybody is creative. In fact, being creative is simple. We’ve forgotten how to do it because we complicate it too much. We label ourselves as “creative,” or “not creative.” Other people put us — or maybe we put ourselves — into a role. When someone asked a painter when he started drawing, he very accurately pointed out that everybody instinctively draws as a child. But somewhere along the way, most people stop. By nature, everyone is born as a creative person. 1. To build creativity, we need to be strategic about how we think Routine, for the most people, mornings are all about routine. We wake up and go through the motions of getting ready for the day ahead without having to think too much about it. If the world was as predictable as our mornings, routine thinking and unimaginative ideas would to the trick. We have to avoid “Males Mikir” that trigger to Template Thinking. No every situation have formula to solve. 2. Surround Yourself with Inspiration There are 2 element of Inspiration source, Physical and Non-Physical. The physical inspiration of source are the places you work at, things we see, etc. Who You Surround Yourself With is Who You become. How to surround ourself with micro doses of inspiration from non-physical? Friends Social Media Websites Things you love/curious about / Hobbies 3. Question Everything “There is only one stupid question in this world, and that is the question that does not get asked.” Ingledew says, “Ruthlessly interrogating a problem will extract information that leads to ideas. “See the problem as a puzzle, and use questions to gather as many pieces as possible by methodically establishing as many facts as you can.” Use questions to open up problems. And make it a point to always ask questions-especially the questions you’re afraid to ask. 4. Steal Like an Artist Many people assume that originality is what defines greatness. Art can only be brilliant if it’s something nobody’s seen before. There’s no such thing as completely original art, Artistic influences are sort of like genetics, influenced by other artist too. Try to name who influenced us the most, can be influencer, musician, stylist, etc. Start by imitating, finish by emulating. Don’t afraid to copy, plagiarize is different thing! As we keep copying, we will gradually realize that we’re quite different from them. In some areas, we won’t be able to do exactly what we did. Contact our Client Relation here!
Reasons Why You Should Not Wait for an Apple to Fall on Your Head to be Creative and Innovative
When Archimedes first yelled out the word “eureka” after he found out that the water rose when he stepped into the wooden basket for his evening bath, the world changed immediately. Archimedes found out that the amount of water risen is equal to the amount of mass of the body part he submerged. That was when the term the law of buoyancy was coined and triggered innovations by generations after. Back then, the information, in which we already learned in 4th grade’s Physics class, was a great discovery. That discovery later inspired mankind to create objects that can freely discover the ocean, known as submarines. Comparing it to our usual daily lives, we might feel that getting that “eureka” moment like what Archimedes had is not as easy as it sounds. Things are changing constantly nowadays, innovations flow like flooded rivers and the limitations of what is considered as “novel inventions” are getting narrower. This framework of thinking to determine a “new thang” conceals our ability to think outside of the box, whereas it is widely demanded in a professional field as a requirement for being creative and innovative, especially in the ever-changing, fast-pace world. The jargon “thinking outside of the box” is an everyday vocabulary for us workers to hear and usually used by the top-level management to squeeze out every drop of ideas for a literal and figurative innovation from their employees. In a creative industry, for instance, that jargon is injected by the team leader to our blood and used as a switch button to force new and fresh ideas to come out of the team. Sometimes they are working, but oftentimes they just plainly suck—thrown away and free falling into the nothingness bin for being “too out there” or “not at all realistic”. “If the environment punishes mistakes, you will never be really tempted to go out of the box—you will remain in a safely known environment. So, if you want to stimulate an environment which is creative, you need to allow the existence of divergent information—in other words allow irrelevant information to come in…only in that case you will allow the environment prone to generation of ideas.” —Giovanni Corazza, a professor at the Alma Mater Studiorum at the University of Bologna, during his lecture at Tedx Roma, 2014 So, you may be wondering: how can an idea be considered as creative and realistic at the same time? Is there any formula to thinking outside the box? Should we sit under a tree for an apple to fall on our heads? According to an article written by Rafis Abazov, a professor at Al Farabi Kazakh National University, Kazakhstan, there are five ways to improve creative and innovative thinking, which goes as follows: Create the “three-ifs” questions There is no shortcut for innovation, but as the saying goes, “there are many ways to Rome.” In his article, Abazov gave an example of how Steve Jobs invented Apple products and how was that even an idea to begin with. Did he invent smartphones? Nope. Then, what did he do? What he did was that he asked the right hows-and-whys, found the missing link and helped fill the void. He answered the pain-points that he himself experienced—in other words he discovered an area to be improved and improved them. From that, Abazov finds a way to ask the right hows-and-whys as well. To his students in his class, Abazov often challenges their train of thoughts with three simple questions which are later known as the “three-ifs”. How can this correlate of being innovative and creative for us consultants in the creative industry? Well, we can certainly create our own “three-ifs” questions to brainstorm for ideas. For instance, if client asks for an out-of-the-box plan for a campaign using influencer, then you can start composing the “three-ifs” questions, like: What kind of content would I want to see if I were the target audience for this campaign? What would I do if I had an unlimited budget for this campaign? What are my opportunities and drawbacks if the campaign used my idea? Then, you can bring your team together and new ideas would come one after the other. Maybe one of the ideas that came out is to utilize more Micro influencers and less Macros and make their content connected to one another by mentioning other influencers name on the caption—sort of like a chain message. Or maybe even crazier. Then, after those crazy ideas are gathered, narrow them down and start cracking. Practice to dream bigger As a kid, we often dream about the impossible, like flying on a futuristic skateboard that shoots laser-beam with pet hamster sidekick named Bartholomew III on our shoulder; fighting an evil half-tarantula-half-eagle robot who wants to take over the world and annihilates humanity. If I pitched that idea to you now, I bet you would not even bat an eye and probably told me to “grow up”. Can we not dream anymore as an adult? Does our creativity fade out as our number goes up? Using Steve Jobs’ success as our example once again proves that dream can come true. What was once an imagination, a wishful thinking, can turn into reality if channeled through the right set of actions. As you learned how to practice being creative using the “three-ifs”, you certainly can learn how to leap over the boundary of possibilities in your brain. By doing so, as a consultant, you can find a new perspective of how to answer your client’s needs. All you need to do is to activate that childlike brain to find the most out-of-the-box and impossible ideas. Practice to dream bigger Let your past customers do the selling for you — knowing when to leverage social proof can be a powerful persuasion tactic Sometimes it’s your leads may feel more likely to trust the testimonial or story from a previous customer who was looking for the same solution. If you’re facing resistance from
Improving Managerial Abilities with Video Games – The Elder Scroll V: Skyrim
Managerial abilities refer to the capabilities an employee has in performing managerial works in an organization or in work environment. Managerial abilities also show how an employee is able to cooperate and communicate with people while actively performing self-evaluation on working manner and emotional management. There are 5 skills that are required for managing, which are: technical skills, conceptual skill, interpersonal & communication skill, decision making skill, and diagnostic & analytical skill. There are so many ways to improve managerial abilities by honing those 5 required skills. You can improve it in a hard way, or in a more fun way, one of the fun ways is through video games. Some video games, especially RPG (role-playing game), were designed to force the player to think on how to get the best outcome for their game, this way it is not enough for the player to just rely on them reflects on mashing button but also on their ability in conceptual skill, interpersonal & communication skill, decision making skill, and diagnostic & analytical skill. The Elder Scroll V: Skyrim, or better known as Skyrim, has a gameplay that can improves managerial abilities. Skyrim is an action role-playing game which playable either a first or third-person perspective and was released on 2011. Besides enhancing your managerial abilities with its gameplay, Skyrim also offers an interesting storyline, immersive atmosphere, and challenging mechanism. The game’s main story revolves around the player’s character, the Dragonborn, on their quest to defeat Alduin the World-Eater, a dragon who is prophesied to destroy the world. In general, the plater may freely roam and explore over the game map which is an open world environment consisting wilderness, dungeons, cities, towns, villages, fortressed, caves, etc. While exploring the game, player may navigate the game world more quickly by riding horses, riding a cart from a city’s stable or by using the fast-travel system which allows the player to wrap to previously discovered locations. Even in term of exploring the game world, you will need a good managerial ability because either owning a horse or riding a cart require some in-game money. You can save your time by buying horse or pay to ride a cart, which means you will have more time to do quest but you will have less money to buy good armors or weapons. You can save your money by just walking without buying horse or riding a cart, which means you will have more money to buy good armors or weapons but you will have less time to do more quest. In Skyrim, players have the freedom to create and develop their character. At the beginning of the game, players create their character by selecting their sex and their race. There are several races available in the game, such as: humans, orcs, elves, and anthropomorphic cat or lizard-like creatures. Each of these races have unique abilities, for example orcs have the abilities to go berserk and immune to damage for a couple of seconds, humans have the ability to intimidate their enemies, Khajiit (cat like creatures) have the ability to see in the dark, and so on. The race that the player choose will affects the character build or the way the player plays, and also how the player manages to develop the characters itself. The player should choose carefully the race based on how they will play, you do not want to choose an orc if you want to specialized in magic. Over the course of the game, players improve their character’s skills which are numerical representations of their ability in certain areas. There are eighteen skills divided evenly among the three schools of combat, magic, and stealth. When players have trained skills enough to meet the required experience, their character levels up. Each time their character levels, the players may choose to select a skill-specific ability called a perk or store perk points for later use. In improving the character’s skills, player also challenged to use their managerial ability by knowing which perks should a player pick first, which perks should not be pick, which perks will give the character best improvement, and so on. Based on my experience, I once choose an orc because I want to have a strong and powerful so I should have go for the school of combat skills (heavy armor skills, heavy weapon skills, etc.), but instead I choose a pick pocketing skill because I think it would be neat to be able to steal good armors and swords, and it did not end well, my character build became unbalanced and I spent my perks point on skill that I did not need. That’s not a good managerial ability. Besides improving characters through skills, there are also three character’s main attributes that the player can improve, they are: health, magicka, and stamina. Health is depleted primarily when the player takes damage and the loss of all health results in death. Magicka is depleted by the use of spells, certain poisons and by being struck by lightning-based attacks. Stamina determines the player’s effectiveness in combat and is depleted by sprinting, holding breath while aiming with bow and being struck by frost-based attacks. These attributes also affect the way the player plays or the character build. For example, if you are focusing on schools of combat you might want to improve health so you can withstand incoming direct attacks as much as possible if you are focusing on schools of magic you might want to improve magicka so you can attack with magic as long as possible, if you are focusing on schools of stealth you might want to improve stamina so you can run or aim with your bow longer. If you try to build a character with school of combats experience, it is not wise improving magicka more than improving health. After using your managerial ability to improve your character, now your managerial ability will be challenged by one of the most annoying yet popular game mechanism:
Ways to Get Your Mind Dancing
Stuck on giving out new ideas? Feeling your thoughts are dull and need to freshen it up? These are some situations that all of us have experienced at least one time. But hey, I got you covered! Here are some ways to get your mind creative… 1. Starting your day with writing As much effort as it sounds, it’s actually the most effortless way of sharpening up your mind! Start your day by writing down self-affirmations, to-do lists, or a simple note of what you are grateful for today! A short journal to pour out your morning thoughts is great while prepping for your productivity. 2. Traveling Sounds fun, right? When your thoughts are dull, going somewhere new might help boost your creativity. Who knows you’ll find some amazing inspirations while you’re out and about! Plus, you’ll get to relax while you’re at it. 3. Doodling When you’re struggling to be creative you’ll need something to help you pour your thoughts on. If texts are too boring, why not do some doodling? Drawing whatever you like, doodle random shapes, patterns, etc. would help you ease your creative thinking. 4. MOVE! Yes. Move your body. Dance. Run. Have a little sweat. When you move your body, it’s your mind that moves too. So go on and do something, while you’re at it, you might get some fresh inspirations too. 5. Follow your passion. Your passion, your hobby, the things you love to do are one way to help you be creative. Play with a musical instrument, practice your makeup skill, dress up, cook, whatever you like. You’ll be in the mood for being creative in an instant. 6. Take a break Last but not least, if all things above don’t work, just take a break. Don’t be too hard on yourself. Have yourself a cup of hot chocolate, relax, listen to some calming music, and get a goodnight’s sleep. You’ll be refreshed in no time! Contact our Client Relation here!
Be a Good Problem Solver not a Problem Maker!
Curious how do people really good at solving problems? Here are some 6 steps that might help! 1. Define the Problem Identify problems through problem formulation and questioning. The key is asking the right questions to discover root causes. Several techniques are required in this stage, such ads: brainstorming, interviewing, and questionnaires. 2. Determine the Root Cause Assumptions are uncovered and underlying problems are further revealed. Use this time to collect and analyze data. 3. Develop Alternative Solutions Regroup with team to determine appropriate solution and process through creative selection. 4. Select a Solution Once solution and the alternative options has been discussed, explore the pros and cons of each option through forecasting consequences. 5. Implement the Solution Develop an action plan to implement and execute the solution process. 6. Evaluate the Outcome This requires an evaluation of the outcomes and results of the solution process. Contact our Client Relation here!
Can The ‘Quiet’ Be a Good Public Speaker?
I once watched TED Talk of Susan Cain titled ‘The Power of Introverts’. As the introvert herself, she does public speaking talking about the introversion as she also published a book Quiet: The Power of Introverts in a World That Can’t Stop Talking. And here are my favorite lines from her talk: “Introverts, you being you, you probably have the impulse to guard very carefully what’s inside your own suitcase. And that’s okay. But occasionally, I hope you will open up your suitcases for other people to see, because the world need you and it needs the things you carry. So, I wish you the best of all the possible journeys and the courage to speak softly.” – Susan Cain As she speaks, she uses ‘suitcase’ as the connecting line of her talk. Starting from how she tells us that she brings a suitcase full of books on summer camp when she was a child as she planned to spend her summer camp by reading all of them and end up to read none because the outdoor activities during the camp. She also tells us on her suitcase she brings books which belongs to her grandfather whom she got the introversion self from, and in the end of the talks she likens the suitcase as people’s mind. Therefore, on the quoted lines, she hopes everyone to open up their suitcases for other people to see in which means everyone including the introverts should speak up their minds and their ideas. So, how the quiet can be a good public speaker? First thing first, get out of the comfort zone. Not all of us is a fan for being in a spotlight, but in a business world we need to speak our ideas, input, or questions in purpose to make the project run smoothly. We don’t need to take step on the spotlight all the time, but occasionally as needed. Scared and uncomfortable it is, but once we go out, we will go up the ladder the version of ourselves. Next is, to be ourselves and focus on the ideas. The best speaker doesn’t mean to be always funny or hilarious, simply to be interesting by communicate valuable information for the audience. When speaking about the ideas, we need to stay focus on the importance of the message to the audience. This will keep us connected to our ideas and also to the audience. Third, stepping on the spotlight may challenge our nerves that what we have organized in mind can suddenly be fall apart. To overcome this, before we talk we can try to calm our mind by calming our body first. When we relax our body, our head will follow suit. Last but not least, practice makes perfect. Being the good one will not happen overnight, we need to practice. For some, it may even take years to be comfort on the nature. Keep remind that every single progress of ourselves is should be appreciated to keep facing the challenge. Remember that we all have valuable things to say and the world need to hear it! Contact our Client Relation here!
Improving Managerial Abilities with Video Games – Harvest Moon: Back to Nature
Managerial abilities refer to the capabilities an employee has in performing managerial works in an organization or in work environment. Managerial abilities also show how an employee is able to cooperate and communicate with people while actively performing self-evaluation on working manner and emotional management. There are 5 skills that are required for managing, which are: technical skills, conceptual skill, interpersonal & communication skill, decision making skill, and diagnostic & analytical skill. There are so many ways to improve managerial abilities by honing those 5 required skills. You can improve it in a hard way, or in a more fun way, one of the fun ways is through video games. Some video games, especially RPG (role-playing game), were designed to force the player to think on how to get the best outcome for their game, this way it is not enough for the player to just rely on their reflects on mashing button but also on their ability in conceptual skill, interpersonal & communication skill, decision making skill, and diagnostic & analytical skill. Harvest Moon: Back to Nature is one example of role-playing game that can improve managerial abilities through its gameplay. Although Harvest Moon: Back to Nature was released more than 20 years ago, it offers a gameplay that require good managerial abilities in order win or to get a good ending. Harvest Moon: Back to Nature is a farm simulation game that tells a story about a young man that inherited a ramshackle farm in a small town. The game begins when mayor and other villagers decide that he would be allowed to stay as the rightful owner if he restored the farm to its original state within three years. Otherwise, he would have to leave. Sounds simple, right? But it is easier to said than done. Over the course of the game the player must build a thriving farm, and become a friend of the citizens of Mineral Town. Throughout the game the player must balance between attending to the farm and interacting with other characters to maintain friendships. There are also side quests that the player must complete in order to continue the story and other activities outside farming and socializing. In the beginning of the game, the player only has a small amount of money and the citizens of Mineral Town are just strangers. Will you just focus in building your farm from the beginning by earning a lot of money but sacrificing your time socializing, or will you waste your time befriending the citizens of Mineral Town and make them help you in building your farm? Will you focusing in selling crops, or just try to expand your business in selling dairy products? All of those questions just lead you to more question. Which method that will give you more advantages? Which method is the quickest to bring back your farm to its former glory? Which method is the easiest yet give you more good time? To make it clear on how a good managerial ability can help you in playing this game, let us see how you can “optimize” your game on in-game daily basis. Player will have 24 hour of in-game time (about 10 minutes of real time) a day to spent, the way the player spent his day will decide the outcome of the game in long term. So, in 10 minutes player has to choose between watering his crops, taking care of the livestock, clearing the field from weed and other junk, socializing with the citizens of Mineral town, trying to get a girlfriend, looking for event to acquire quest item, looking for quest by visiting point of interest inside the game, mining mineral to earn more money, going fishing, shopping, exploring the town, cutting down the trees for lumber, and so on. Yes, a lot to do for just ten minutes, so from the moment the player start a new day in the game, the player should have planned how they want to spent the day. If the player decides to taking care the crops and the livestock, socializing, mining, and flirt some girl to get a girlfriend, then the player will have to sacrifice his exploring time. Missing exploring time might cause the player to miss some event and failed to get quest item, which means the player just lost his change on that day to get something important. Or the player can try to spend his day socializing, flirt some girl, shopping, and exploring the town, which means the player will have to let go his time in taking care his farm and mining which means not earning money that day. Player with good managerial ability will now which to prioritize by assessing the situation inside the game. For example, on rainy day the player could focus on socializing, shopping, and exploring the town because no need to water the crops on rainy day and the livestock will be staying inside the barn so taking care of them will be easier. On weekend the player could focus on taking care of the crops and livestock, mining for minerals, and fishing since most shops and places are closed on weekend, so no need to explore the town. Those are just a few examples how to spend a day in the game properly, there are still many ways to optimize your gameplay. Even in building the farm, the player will be challenged on managing the farm properly and as optimized as possible. For example, choosing what crops to plant also need good conceptual and analytical skills, let’s say the player will be faced by several choices of crops: Corn which has high price to sell and can be harvested multiple times, but has long harvest time and quite expensive seed. Potato which has low price to sell and only can be harvested one time, but has short harvest time and quite cheap seed. Tomato which has medium price to sell and can be harvested multiple times, but has
